Why are Thick, Premium, and Luxe Business Cards Becoming More Popular?

Posted by & filed under Commercial Printing.

As soon as you hear that luxe business cards typically cost 2-3 times what an average business card costs, you may be scared away from them. But once you accept the higher price point for luxury business cards and explore the reasons for the cost hike and the benefits to stepping up your printed marketing material efforts – the reasons to say “yes” to luxe business cards becomes crystal clear. Let’s review the core reasons why thick, premium and luxe…
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Commercial Printing Materials for Marketing Success

Posted by & filed under Commercial Printing.

For a fresh, professional presence in the marketplace, commercial printing provides your business with marketing materials to reach future clients. You get one chance to make a first impression. Why waste that opportunity by attempting to print cheap looking promotional items? Find out the importance of getting your brochures, stationary, catalogs, business cards, posters, and letterhead properly crafted with the expertise that is offered by a commercial printing company. Professional Posters When you are in need of capturing the attention…
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What is a Corporate Brochure and How to Use It

Posted by & filed under Graphic Design Services.

Corporate brochures are printed publications that are utilized to showcase the benefits of a company’s products and services to potential or current customers and clients. These company brochures generally have one, two or three folds, giving them a distinctive look that separates them from other printed marketing materials like fliers, catalogs, and direct mail letters. As an affordable form of advertising, a corporate brochure can be useful to both large corporations all the way to small start-up companies. Now, let’s…
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What Makes Good Graphics for Marketing Materials

Posted by & filed under Graphic Design Services.

When it comes to printing and distributing promotional marketing material, the core result that you are looking for is sales. This requires that your informative typed marketing copy, your enticing photographs, and your gratifying graphics all work together in unison to strengthen the overall selling power of these printed brochures, postcards, and posters. We all know what horrible, amateurish graphic design looks like. But its way more difficult to pinpoint exactly what makes for good graphics for marketing materials. We…
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Printing Impressive Postcards for Small Businesses

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There is a wide range of small businesses, from restaurants to dental offices, as well as churches and real estate agents, that make effective use of printing postcards for promotional purposes. Full-color customized postcards are an economical method to promote products and services, as well as special events and time-sensitive sales offers. But before you place your order for 5000 double-sided postcards with a matte finish, make use of our suggestions for printing impressive postcards for small businesses. Know Your…
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The Value of Direct Mail Campaigns

Posted by & filed under Direct Mailing.

Sure, you may have an extensive social media following that brings you steady sales leads. But don’t miss out on the vast opportunities that can be derived from direct mail advertising. Printing brochures, coupons, and postcards with discounts grabs attention immediately because who doesn’t want to save money? Once you create a useful direct mail campaign that gives potential customers within your targeted demographic a product or service to be excited about, you will witness the difference between printing trash…
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Direct Mail Advertising Made Simple

Posted by & filed under Direct Mailing.

A successful direct mail campaign can consist of commercial printing of brochures, coupons, and postcards with the goal of establishing or increasing the awareness of a business’ brand and its products and services. But before it is possible to gain the satisfaction of sales and positive word-of-mouth that can be achieved with a prestigious direct main marketing effort, be sure to take notes and implement these direct mail advertising strategies we have highlighted for you. Understanding Direct Mail Advertising It…
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What Type of Booklet Works Best in Direct Mail Marketing?

Posted by & filed under Direct Mailing.

Direct-mail marketing may appear to be an old school promotional process. But direct mail has new school benefits for generating an audience and nurturing a customer base for your products and services. Before you start sending out a colorful calendar or intriguing booklet mailings, consider the ways in which direct-mail booklets can boost sales and exposure for your business? Let us help you discover the type of booklets that work best in direct mail marketing to establish your brand. How-to…
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How to Write an Effective Direct Mail Fundraising Letter

Posted by & filed under Direct Mailing.

It is no secret that copywriters are in demand when charities in Washington D.C., Maryland, and Northern Virginia turn towards direct mail pieces to increase the number of donations that they will receive. When it comes to creating a direct mail campaign in the form of a fundraising letter, it will take some expertise to execute this essential form of utilizing marketing materials. Commercial printing of direct mail advertisements is extremely important when you are looking for fundraising letters and…
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Make Your Direct Mail Marketing More Memorable

Posted by & filed under Direct Mailing.

Even in our digital age, direct mail still gets the job done when it comes to return on investment. According to a direct mail research study done by InfoTrends: 66% of direct mail gets opened, 82% of direct mail is read for at least a minute, 56% of direct mail recipients who responded visited the physical store or went online, and 62% of direct mail responders in the past three months bought something. But the biggest stat of all was…
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